This text is an artwork of institutional critique, notes of artistic research or a painting in matter and words. It does not reflect the whole of the artworld, it deconstructs the sustainability of its foundations and the boundaries of the frames drawn. This text analyses the conflicting vectors of action by different art institution functions, discusses the origins of differences in the worldviews, interests and activities as conditions of the inevitable conflict and the freedom of art as a possible common vector, a unique feature for the positioning of art – a precondition for the sustainability of the value of the art institution. Discussions about the practices of art institutions and the norms that discipline art are the object of the institutional critique. Therefore, this research of the institutional constraints includes the institutional critique discourse issues and the institutional critique discussions such as the politicality of art, the notions of loyalty, the autonomy and their affiliation with the institution as well as the alternative scenarios for the power play in order to develop the bargaining power of the art institution in society. The aim of this research focuses at discussing the assumptions, limitations and opportunities that allow or prevent the establishment by an art institution of its position in the market, strengthening of the institution’s value center – art – and the role of the institutional critique in this process.